Lead Management
How AI Scoring Works
Each advisor is scored 0–100 by Claude AI based on Mach 96's ideal customer profile:
AUM Fit0–25 pts
$50M–$500M is the sweet spot
Experience0–20 pts
8–20 years scores highest
Geography0–15 pts
TX, FL, CA, NY, OH, PA = top
Firm Type0–15 pts
Independent/small RIA = best
Specialization0–15 pts
Insurance/annuities = best
Carrier Gap0–10 pts
More gaps = more opportunity
Tier A: 70–100Tier B: 40–69Tier C: 0–39
Drag & drop a CSV file here, or
Supports registered rep data, lead lists, or any CSV with email + name columns
Loading leads...